Farming, the Biggest Job on Earth
BASF's ‘Farming, the Biggest Job on Earth’ podcast shares experiences from the people that grow and rear our food and care for the natural environment. Each episode, Jane Craigie talks to farmers about the realities of what they do and how they do it to bridge the gap between farming and the food on supermarket shelves. From the early starts and the constant decision making to fostering a shared love of food and UK produce, Jane gets to the heart of issues facing agriculture today to help us reconnect with where our food comes from.
Farming, the Biggest Job on Earth
Debating the future of food
This episode’s conversations were recorded at a dinner bringing together people from across the food industry to celebrate the role of farming over a shared love of food and to discuss the challenges the industry faces. The evening was held at FarmED in the Cotswolds, a demonstration farm owned by Ian and Celene Wilkinson. Dinner guests included farmers alongside chef Ben Ebbrell, of Sorted Food fame, Government representatives, retail supply chain managers, Claire Evans the headteacher of an inner-city primary school and Professor David Hughes, an immensely well-travelled professor of global food chains. Against the backdrop of increasing pressures for farming to be profitable, rising food inflation and the government’s recent Farm to Fork Summit, the timing of this episode feels fitting, bringing together a host of people who shared a meal and conversations around the future of food, and its sustainable production. The best conversations and the fostering of understanding, happen around food.